BID Hohe Bleichen

A LONG FORGOTTEN BACKSIDE

"Business improvement district" (BID) means inner city renewal in a different way. Private funds, bundled in a collective measure, financed the redesign, or here rather the reinvention, of a part of Hamburg's inner city that was previously just an unknown backside.

FROM GREEN giants AND GOLDEN Boxes

Tidy up, design, make it well-known! New and homogeneous surfaces, together with less stationary traffic make this place now attractive. In addition, 10m high trees and golden seat boxes give it a new identity - unusual elements in an urban context. And it is not only the public space that is now shining in new splendor. Its positive development is a catalyst for new investments in the surrounding area. In this way, the former backside in the heart of Hamburg has once again been brought into the center of perception, and demonstrates the effect of private commitment in public space can be for everyone.

Location

:
Hamburg

Typology

:
Square & City

Status

:
Completed

Client

:
BID-Gemeinschaft Hohe Bleichen/Heuberg

Year

:
2009, 2008

Area

:
7.900 m²

Keywords

:
Natural Stone, Bench, Corporate, City, Seat Elements, BID, Urban Space

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